One to One Engagement Marketing

Easypurl Provides Software & Solutions to Create Personalized Customer Experiences

Announcing Easypurl 9 — The Easiest, Most Powerful Integrated Marketing Platform on Earth


The All-New Easypurl 9 makes it easier than ever to create and deploy integrated cross-channel marketing initiatives with Personalized URLs (PURLs) and Variable QR Codes, dynamic landing pages, personalized email and SMS messaging, and more We are pleased to announce the newest release of our flagship PURL marketing platform – Easypurl 9!  We continue  to deliver on our promise to help marketers move beyond simple direct marketing Read More →

Pump Up Your Direct Mail with Easypurl at DMA2014!


“Boost your response rates by over 300% with PURLs and Personalized Landing Pages with Easypurl!” For the seventh year in a row, Easypurl is coming to the DMA Annual Conference — and will again be exhibiting the latest Integrated Marketing and Personal URL technology. At DMA2014 Conference attendees can visit Easypurl at Booth #1107 to see the latest innovations in Integrated Marketing with personalized URL Read More →

Easypurl Brings PURLs to the DMA 2014

Easypurl at the DMA 2014

Join Easypurl at Booth #1107 at the DMA 2014, this year’s national Direct Marketing Association conference in San Diego, CA Oct 26-30 For the seventh year in a row, Easypurl is coming to DMA 2014 — this year’s national Direct Marketing Association conference in San Diego –- and will again be exhibiting the latest Integrated Marketing and Personal URL technology. Conference attendees can visit Easypurl Read More →

Integrated Marketing Fails: Inbound SMS Edition


Friday Integrated Marketing Fails Welcome to our new blog series, “Friday Integrated Marketing Fails”, where we trawl the Internet for examples of questionable integrated marketing campaigns that we think our readers would enjoy. In this repeating blog feature, we will present integrating marketing fails to thrill, amuse, educate — and also, to reinforce the importance of displaying sense and good taste in your multichannel messaging. First Read More →

Definitive Proof that PURLs Enhance any Marketing Campaign


As contemporary digital marketing continues to shift, there are certain things that remain to be true. Content marketing becomes more important and SEO continues to change, some things remain remarkably true. While different things may shift, PURL marketing continues to remain an important and key part of any digital marketing campaign. The key aspect of PURL marketing is the way in which PURL marketing boosts Read More →

PURL Pricing: How much do PURLs cost?


As the industry-leading provider of personalized URL or PURL technology to printers, agencies and brands worldwide – the question we most often get from clients is, “How much do PURLs cost?” When it comes to PURL pricing for our customers – because we generate more PURLs than just about anybody, Easypurl is able to offer competitive “wholesale” PURL prices to our clients. Of course, integrated Read More →

Easypurl announces CrossTOUCH — World’s First App for Cross-Media Engagement

CrossTouch iPad

  Put Marketing Results in the palm of your hand with CrossTOUCH! Easypurl — the world’s leading provider of PURL technology and integrated marketing solutions for direct marketers — today announces the launch of its new mobile app, CrossTOUCH, for cross-media engagement and reporting. We are pleased to announce the release of CrossTOUCH, the world’s first mobile app for Cross-Media Engagement and Reporting! Our mobile app Read More →

Easypurl Cross-Media Marketing Platform Announces Version 8


We are pleased to announce a new release of our flagship Easypurl Reseller Platform – Easypurl 8! More than ever, this newest release helps organizations move beyond simple direct marketing programs, and deploy cross-channel marketing initiatives that synchronize direct mail efforts with other response channels — including web, email, mobile, social and more. Read More →

Inbound SMS Marketing


Easypurl is proud to announce its newest innovative feature, Inbound SMS Marketing – an effective medium for engaging with leads on a personal level. Take advantage of our industry-leading technology and get the most out of your campaigns! Not everyone has immediate or quality access to the Internet and therefore it makes sense to add additional response options such as text messaging to your direct Read More →

Learn More About PURLs in this Helpful Animation


We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!