Category Archives: Landing Pages

designer designing a landing page form

7 Ways to optimize Your Landing Page Forms

Landing page optimization is now even more crucial for one reason: internet users’ attention spans have fallen from about 12 seconds to less than eight seconds. We laugh hysterically at the disjointed antics of Ellen DeGeneres’ Dory on the big screen, but Microsoft itself says that the average attention span of a smartphone user is now less than that of a goldfish! This news can be Read More →

Landing pages on multiple devices

Landing Pages: 6 Ways to Optimize Your Conversion Rates.

Pay-per-click advertising requires an investment. By doing everything you can to help your pages convert, you can increase your return on what you spend. The degree of success comes down to effective landing pages. These six tips will help you convert more of your prospects: Provide a compelling headline This is the first thing that your visitors will see. Use as few words as possible Read More →

shutterstock_157190780

How Landing Pages boosts your Marketing ROI

If you are sending visitors who find your site through search, display ads or any other means directly to your home page or contact page, you are missing valuable opportunities. Creating landing pages especially for each kind of surfer who lands on your page allows you to make your content as relevant as possible and likelier to convert. To get the best return on your advertising Read More →

newsletter_image3_jan22

Learn More About PURLs in this Helpful Animation

We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!

stav_landing_page_house_sold_graphic_174x152

SOLD! Building Effective Realty Landing Pages

With Easypurl, it’s easy to set up a landing page for your realty-marketing campaign.

Our ready-made, customizable templates can make 1:1 customer conversations a reality for a multitude of realtors.

Whether you work for a real-estate corporation or you’re an independent realtor, here are a few great ways in which you can leverage Easypurl’s dynamic landing pages to convert more customers. Read More →

Education

Why Personalization is Key in Education Marketing

Personalization can help your education-marketing efforts make the grade. Here’s why. Read More →

Personalized URLs for retail marketers

How to Wear Your PURLs: Retail Edition

Want to use personalized URLs (PURLs) to boost your retail sales, but have no idea where to put them? Here are 10 perfect places to start. Read More →

PURLs in Non-profit Fundraising

Create Compelling Nonprofit Landing Pages With Easypurl!

We’ve already covered how personalized URLs (PURLs) and landing pages help nonprofits meet fundraising goals, but there are other ways you can harness your supporter base using Easypurl’s dynamic landing pages.

Our ready-made, customizable templates can not only make your outreach efforts impactful, but also personal. Read More →

Come One, Come All: Web Surveys with Easypurl!

Adapting to one-of-a-kind customers and prospects may pose a challenge for some platforms, but with Easypurl, reaching an eclectic array of customers is no sweat.
Read More →