Category Archives: Uncategorized

4 Reasons Why Software Is Better than Data Scientists for Marketing

A few years ago, the Harvard Business Review named the data scientist the “sexiest job” of the 21st century. It has become a craze for Read More >

Email Marketing 101 for Small Business

With all the buzz and jobs created by social media marketing in the past few years, it is easy to forget about or dismiss email marketing Read More >

Announcing Easypurl 9 — The Easiest, Most Powerful Integrated Marketing Platform on Earth

The All-New Easypurl 9 makes it easier than ever to create and deploy integrated cross-channel marketing initiatives with Personalized URLs (PURLs) and Variable QR Codes, dynamic Read More >

Pump Up Your Direct Mail with Easypurl at DMA2014!

“Boost your response rates by over 300 % with PURLs and Personalized Landing Pages with Easypurl!” For the seventh year in a row, Easypurl is Read More >

Easypurl Cross-Media Marketing Platform Announces Version 8

We are pleased to announce a new release of our flagship Easypurl Reseller Platform – Easypurl 8! More than ever, this newest release helps organizations move beyond simple direct marketing programs, and deploy cross-channel marketing initiatives that synchronize direct mail efforts with other response channels — including web, email, mobile, social and more. Read More >

Learn More About PURLs in this Helpful Animation

We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!

Your Reward For A Year Of Excellent Marketing: A Free Bahamas Vacation For Two!

To celebrate the end to an exciting year in marketing we thought that an opportunity to win a trip to the Bahamas would be the Read More >

SOLD! Building Effective Realty Landing Pages

With Easypurl, it’s easy to set up a landing page for your realty-marketing campaign.

Our ready-made, customizable templates can make 1:1 customer conversations a reality for a multitude of realtors.

Whether you work for a real-estate corporation or you’re an independent realtor, here are a few great ways in which you can leverage Easypurl’s dynamic landing pages to convert more customers. Read More >

Experience Engagement at Print 13!

Come visit us at Booth #4462 to witness our brand-new Engagement-Marketing Platform in action (powered by the industry’s first-ever Engagement Engine) and learn how it can help you drive sales and create lifetime, dynamic customer conversations. Read More >

A Printer’s Legacy: An Integrated-Marketing Evolution

Printing-executive-turned-integrated-marketing-specialist Steven Amiel discusses how he got his start in printing and how he believes Multichannel engagement marketing is transforming the printing landscape.
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