Tag Archives: Target Segmentation

Boost Your Marketing Efficiency With Target Segmentation!

The larger your audience, the more pronounced differences between individual targets can become.

An easy way to lose customers is to speak to all of them the same way about the same things.

But audience segmentation — a hallmark of the Easypurl platform — is a great escape from this kind of marketing mayhem. Read More >

PURLs in Non-profit Fundraising

Create Compelling Nonprofit Landing Pages With Easypurl!

We’ve already covered how personalized URLs (PURLs) and landing pages help nonprofits meet fundraising goals, but there are other ways you can harness your supporter base using Easypurl’s dynamic landing pages.

Our ready-made, customizable templates can not only make your outreach efforts impactful, but also personal. Read More >